|
Articles -
Business and Finance Articles
|
|
Written by Webmaster
|
|
Monday, 26 May 2008 |
By Roger Billing
The online business environment is becoming increasingly competitive.Who will survive in the long-run?The smartest, thats who.The smartest online businesses have an internet strategy to guide their ongoing development and success.
If you dont know where you are going, then any path will get you there.This is an old saying and one that applies equally in the online world as it does anywhere else.You cant predict the futureis another quote I often hear when challenging the merits of strategic planning.I believe this to be true but still believe that any business, on-line or not, can benefit by having a strategy that stands the test of time.Ok lets look at how we develop an online strategy.
Strategy is about winning.It is also about the long-term.So planning to win in a competitive situation is what strategy aims to achieve.So what process do we go through to develop our online strategy?
The online world is changing.Every year, more and more people are researching their needs online and are increasingly willing to buy online.So the first step in any strategy development process is to look at the current situation.What does the current competitive environment look like (internal and |
|
Last Updated ( Monday, 26 May 2008 )
|
|
Read more...
|
